Wifak Bank is a Tunisian bank specializing in Islamic finance. Groupe Mediapro supports it in its brand identity, its campaigns and its communication systems.
Create a bank. Build your benchmarks.
From identity to campaigns, 360° support for the launch of Wifak Bank.
logo
We design the Wifak Bank logo and its variations. The brand guide specifies the rules of use to maintain a consistent identity on different media.
Graphic charter
We define the rules for using the Wifak Bank identity: colors, typographies, compositions and variations. The charter provides a common framework for printed and digital media.
Publishing charter
We structure the layout rules for Wifak Bank documents and stationery to harmonize their presentation and variations.
branding
We develop the visual universe of Wifak Bank and its variations: colors, typographies, compositions and supports. Each creation aims to make the brand identifiable and coherent in its statements.
Urban Display
We design Wifak Bank’s display visuals and support their adaptation to the formats and locations chosen. A readable message and an identifiable creation guide the device.
2D animation
We design 2D animations to present Wifak Bank’s offer on social networks and broadcast screens. Rhythm, readability and adaptation to formats structure each content.
Dynamic display
We produce animated content for Wifak Bank screens. The sequences highlight the offer with a clear hierarchy of messages and formats adapted to the broadcast locations.
Digital Marketing
We create Wifak Bank content for social networks and support the community. The formats and messages are adapted to the uses of the platforms and the expectations of the public.
Website and mobile application
We design Wifak Bank’s web system by working on the content structure, navigation and visual coherence. Development and SEO elements accompany the posting and discovery of content.
Events
We coordinate the Wifak Bank event, from preparation to welcoming participants. Organization, logistics, visual supports and press relations make up a coherent system around the meeting.
